FAQ Section

Frequently asked questions

Why work with Cruth?

Cruth is a boutique recruiting firm led by an electrical engineer with years of sales experience who understands the challenges of technical sales roles which demand a rare blend of product understanding, business savvy, and soft skills. Unlike large agencies, we work closely with a small number of clients to truly understand your needs—ensuring we find candidates who fit both the job requirements and the culture of your team.

What does Cruth mean?

Cruth comes from an Old Irish word meaning “shape” or “form.” It reflects our mission: helping you shape strong, effective teams by finding the right people for the right roles.

How much does it cost to use Cruth's recruiting services?

There are no upfront fees. You only pay if and when you hire a candidate we introduce. We keep it simple and aligned with your success. Please contact us for more information.

What kinds of roles does Cruth help companies hire for?

• Sales Development Representative (SDR)
• Business Development Manager (BDM/BDR)
• Account Executive (AE) / Account Manager (AM)
• Sales Engineer / Field Application Engineer (FAE)
• Sales Manager
• Director of Sales
• VP of Sales / Head of Sales
• Chief Revenue Officer (CRO)

Where does Cruth operate?

Cruth is headquartered near Washington, DC and works with teams across the U.S. and Canada.

How is Cruth different from other recruiters?

We don’t just send resumes. We handpick candidates based on a deep understanding of your hiring needs and company culture. We're small by design—focused on quality over volume and committed to helping you hire people who will thrive in the role.

How can I contact you?

Contact details can be found here.
You can also book a quick appointment or follow Cruth on LinkedIn.